- Class
- 09
- To post
- Free
- Prices
- AED
- Paid
- On approval
What a good brief includes
- The campaign, the date and where people will play.
- What you want players to do: share, sign up, visit or buy.
- Your brand assets, and any prize or data rules to follow.
Tell providers what you need
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About Gamification & AR Experiences
Play used as marketing: a branded game for a launch, an AR filter for social media, a spin to win at an event, or points and rewards in a loyalty scheme. Usually short, built to a campaign date, and judged by how many people play and share.
Which platforms can an AR filter run on?
Each social app has its own tools and review process, so name the platforms in the project. A filter built for one usually has to be rebuilt for another.
Can we collect players' details through the game?
Yes, with clear consent. Say in the project what you want to collect and where it should go, so the proposal covers the form, the storage and the privacy wording.