Marketing & Growth
PR and communications
Getting other people to publish your news, and handling the moments when the attention is not of your choosing. Press relationships, announcements, spokesperson preparation and the plan for when something goes wrong.
PR & Communications
What a good brief includes
The more of this you give, the closer the first proposals land.
- The news, and why it matters to someone outside your company.
- The publications or audiences you want to reach.
- Whether you need ongoing work or one announcement.
What moves the price
INFLUR sets no rate for this work. Providers price their own proposals and packages, in AED.
PR & Communications
Questions about this area
What businesses ask before they post a project in this area.
Can they guarantee coverage?
No, and treat a guarantee as a warning. Ask instead what they have placed before, for businesses of your size, in the publications you care about.
Is paid placement the same thing?
No. Paid articles are advertising and are usually labelled. Ask which you are buying, because the two cost and read very differently.
Next step
Post your project and compare the proposals
Posting is free, the prices come back in AED, and you choose who does the work.